The 3rd China Dieshiqiao Home Textile International Expo

Exhibition date	2020-10-26 to 2020-10-28
Exhibition address	Jiangsu Haimen Dieshiqiao International Home Textile Industrial Park
Sponsor	Jiangsu Dieshiqiao Home Textile Industry Group Co., Ltd. Jiangsu Dieshiqiao Market Management Commit
Undertaker	Guangzhou Yinglong Exhibition Service Co., Ltd
Supporting agencies	Shanghai Household Textile Industry Association Shaoxing printing and dyeing industry chamber of Commerce

Exhibition Overview

Jiangsu Haimen Dieshiqiao International Home Textile City (hereinafter referred to as Dieshiqiao market) is located in Haimen Dieshiqiao International Home Textile Industrial Park, a provincial Development Zone. Dieshiqiao market has a planned area of 1.95 square kilometers. At present, it has completed 1.1 square kilometers and a construction area of about 1 million square meters, mainly including the old market of phase I and II of the home textile city, the new market of block ABC of phase III of the home textile city and the surrounding professional blocks along the street. Block B is the commercial pedestrian street, the supporting functional area of business and trade, and the fourth floor of Block C is the public service platform (Service Center) area of the home textile industry. There are nearly 10000 stores in the market area and 6315 stores in the core area, including 5197 home textile shops, which operate more than 200 series, more than 600 brands and more than 1000 home textile products. It has a share of more than 50% in the national home textile market and is exported to more than 150 countries and regions in five continents around the world. It is a modern and competitive enterprise integrating the wholesale and retail operation of bed products, international and domestic trade, shopping, tourism and leisure, industrial public services and other functions International commercial complex. In 2019, the market transaction volume was 121.156 billion yuan and the home textile e-commerce transaction volume was 36.2 billion yuan.

Exhibition scale

Exhibition area: about 10000 square meters indoor

Number of booths: 400 indoor booths (calculated according to the standard booth of 9 square meters)

Expected audience: 30000+

Conference Forum: 4+

Trade procurement docking activities: 4+

Professional buyer invitation: 2000+

Industry online celebrities: 20+

Dieshiqiao location advantages

Dieshiqiao home textile industry is a traditional industry, characteristic industry and enriching industry in Haimen. It has high market share and strong voice in the industry. It has high popularity and influence at home and abroad. It has complete industrial chain, high-quality public services, sound functional supporting facilities, international leading technical level and significant competitive advantage.

Over the past 40 years of reform and opening up, through the joint efforts of several generations of hardworking and intelligent Dieshiqiao people, Dieshiqiao, an originally unknown small village, has been transformed into an international fashion city and the home textile capital of the world. Dieshiqiao international home textile city has successfully won the honor of the only "advanced collective in the 40th anniversary of reform and opening up in Jiangsu" in Nantong. In recent years, Haimen Dieshiqiao has actively promoted the national trade reform pilot. Up to now, the cumulative export has exceeded US $6.6 billion. Dieshiqiao is becoming a new highland and experimental field of regional international trade "gathering the whole China and facing the whole world".

 

Highlights of the exhibition

Cultural display

Encourage exhibitors to conduct product display and cultural interpretation at the exhibition site, publicize the home textile industry culture and drive industrial innovation;

 

Buyer docking

Through online and offline integrated marketing, professional buyers at home and abroad are invited to participate in the procurement docking. Including the "the Belt and Road national procurement matchmaking meeting", "European and American procurement matchmaking meeting", "domestic supermarket Department Store procurement matchmaking meeting" and "domestic home textile industry wechat procurement matchmaking meeting";

 

Conference Forum

Carry out conferences and forums around the theme of "domestic and foreign policy information and marketing empowerment" of the home textile industry, enable the development and upgrading of the industry and better expand the overseas market;

 

Network red docking

Drive the promotion of products and culture through online Red on-site reports, and increase Product sales volume, driving the effective drainage of offline / online merchants;

Marketing empowerment

Provide exhibitors with "online mall" and "video on demand" marketing services to better help exhibitors promote online all year round;

Other supporting facilities

Special promotion meetings for brand enterprises, industrial investment investigation and docking, characteristic cultural tourism experience, etc.

 

Jiangsu Haimen Dieshiqiao International Home Textile City (hereinafter referred to as Dieshiqiao market) is located in Haimen Dieshiqiao International Home Textile Industrial Park, a provincial Development Zone. Dieshiqiao market has a planned area of 1.95 square kilometers. At present, it has completed 1.1 square kilometers and a construction area of about 1 million square meters, mainly including the old market of phase I and II of the home textile city, the new market of block ABC of phase III of the home textile city and the surrounding professional blocks along the street. Block B is the commercial pedestrian street, the supporting functional area of business and trade, and the fourth floor of Block C is the public service platform (Service Center) area of the home textile industry. There are nearly 10000 stores in the market area and 6315 stores in the core area, including 5197 home textile shops, which operate more than 200 series, more than 600 brands and more than 1000 home textile products. It has a share of more than 50% in the national home textile market and is exported to more than 150 countries and regions in five continents around the world. It is a modern and competitive enterprise integrating the wholesale and retail operation of bed products, international and domestic trade, shopping, tourism and leisure, industrial public services and other functions International commercial complex. In 2019, the market transaction volume was 121.156 billion yuan and the home textile e-commerce transaction volume was 36.2 billion yuan.

Dieshiqiao market phase III block a, with a total construction area of nearly 500000 square meters, was completed in November 2011, including core trading area, public service platform and commercial pedestrian street. Core trading area: with a construction area of 380000 square meters and an actual business area of 98262.4 square meters, it has 2997 shops, including 301 on the first floor; 887 rooms on the second floor; 1733 rooms on the third floor. Block B pedestrian street: the building area is 60151 square meters, the actual operating area is 45234 square meters, and there are 648 shops of different types (areas). Block C public service platform: the building area is 66653 square meters, the actual operating area is 17746 square meters, and there are 224 shops of different types (areas).

Home textiles and home furnishings:

Bedding, curtain, tablecloth, hotel textiles, household cloth, decorative cloth, cloth sofa, wallpaper, wallpaper, carpet, household accessories, artistic wall decoration, household accessories, accessories, accessories, flower art and original design of curtain bed sofa

Fabrics and accessories:

Linen, silk, cotton, chemical fiber woven, wool, knitted and coated fabrics, various composite fabrics, functional fabrics, mercerized, reflective fabrics, elastic fabrics, natural fibers, synthetic fibers, plant fibers and additives

Textile machinery:

Smart living home equipment, home textile production machinery, weaving machinery, knitting machinery, dyeing and finishing machinery, spinning and industrial textile machinery, textile machinery equipment and accessories, embroidery machinery, sewing equipment, digital printing machinery, printing, dyeing and finishing equipment, all kinds of dyes, organic pigments and textile chemicals, new materials, new technologies and newly designed textiles

Xialiang products:

Cool mats: ice silk mats, rattan mats, latex mats, cowhide mats, bamboo mats, straw mats, mahjong mats, coarse cloth mats, linen mats, bamboo fiber mats, etc;

Cool pillow: bamboo pillow, mahjong pillow, rattan pillow, ice silk pillow, grass pillow, etc;

Cool mats: Mahjong bamboo mats, rattan mats, ice silk ice rattan mats, gel mats, wooden bead mats, etc;

Infants and children: Children's seats, cart seats, cartoon pillows, etc. of various materials; Supporting: lace accessories, packaging, mechanical equipment, etc.

imported products:

International imported household products, imported clothing and accessories, imported handicrafts and household accessories, imported aromatherapy and beauty makeup, overseas marketing services, supply chain, testing and certification, financial services and other international institutions.

Other supporting facilities:

Computer design system, home textile reference book, magazine, home textile intermediary service, website media, e-commerce platform, wechat platform, online red brand

 

Home textiles and home furnishings:

Bedding, curtain, tablecloth, hotel textiles, household cloth, decorative cloth, cloth sofa, wallpaper, wallpaper, carpet, household accessories, artistic wall decoration, household accessories, accessories, accessories, flower art and original design of curtain bed sofa

Fabrics and accessories:

Linen, silk, cotton, chemical fiber woven, wool, knitted and coated fabrics, various composite fabrics, functional fabrics, mercerized, reflective fabrics, elastic fabrics, natural fibers, synthetic fibers, plant fibers and additives

Textile machinery:

Smart living home equipment, home textile production machinery, weaving machinery, knitting machinery, dyeing and finishing machinery, spinning and industrial textile machinery, textile machinery equipment and accessories, embroidery machinery, sewing equipment, digital printing machinery, printing, dyeing and finishing equipment, all kinds of dyes, organic pigments and textile chemicals, new materials, new technologies and newly designed textiles

Xialiang products: ice silk mat, rattan mat, latex mat, cowhide mat and bamboo mat; Bamboo pillows, mahjong pillows, rattan pillows, ice silk pillows, grass pillows, mahjong bamboo mats, rattan mats, gel mats, children's mats of various materials, cart mats, cartoon pillows, lace accessories, packaging, mechanical equipment, etc.

imported products: International imported household products, imported clothing and accessories, imported handicrafts and household accessories, imported aromatherapy beauty makeup, overseas marketing services, supply chain, testing and certification, financial services and other international institutions.

Other supporting facilities: computer design system, home textile reference books, magazines, home textile intermediary services, website media, e-commerce platform, wechat platform and online red brand

Dieshiqiao China Home Textile Museum is located in the core area of China Dieshiqiao International Home Textile City, a national 4A scenic spot. It is one of the main cultural attractions in the scenic spot, with a total construction area of about 8500 square meters. Dieshiqiao Home Textile Museum was designed and constructed by Hangzhou Dalei construction organization and opened grandly on October 24, 2011.

    

Dieshiqiao China Home Textile Museum mainly includes seven pavilions, including "Dieshiqiao industrial history museum, China home textile fashion trend Museum, China home textile culture museum, award-winning works Museum, Development Planning Museum and brand cultivation Museum", which comprehensively explains the concept of Dieshiqiao as a home textile city, fashion city, tourist resort and shopping paradise. With avant-garde creativity, profound connotation and advanced technology, the exhibition hall is in line with international standards. It is a domestic first-class exhibition hall. Each museum adopts modern advanced exhibition technology combining sound, light and electricity, and uses wax statues, sound sensing and Language Guide to interpret the entrepreneurial process of Dieshiqiao home textile people at home and abroad for more than 30 years, display dozens of Chinese civilization embroidery art treasures, and display hundreds of fashionable home textile boutiques with novel design and originality, which explains the road of transformation, leapfrog, upgrading and development of Chinese home textile.

From the origin of "Dieshiqiao", the industrial history museum introduces in detail the Chinese home textile capital of Dieshiqiao in Sanxing Town, focusing on four famous historical figures: Zhang Jian, the father of textile, Shen Jingfu, the king of cloth merchants, Shen Shou, the mother of embroidery, and Wang Gezhen, the founder of aesthetics. They also have a core relationship with Zhang Jian and are known as "four stars supporting three stars". The embroidery of Dieshiqiao is not only of high quality and exquisite workmanship, but also combines the beauty of classical and modern art. In the industrial history museum, you can see not only pieces of embroidery, but also exquisite and perfect pictures, and sometimes even a serial picture with story plot.

The industrial history museum introduced the development process of Dieshiqiao home textile, which survived from the crack of "cutting the tail of capitalism" and gradually expanded in the spring breeze of reform and opening up, so that people can't help feeling the great role of reform and innovation in promoting the development of a small town.

The home textile fashion trend Museum closely follows the fashion trend released by the authority of China Home Textile Industry Association, timely releases the home textile fashion trend information, and vividly displays the home textile works of fashion trend. It is the wind vane of the home textile industry. The award-winning works Museum helps Zhang Jian cup · China international home textile design competition, displays all the award-winning works of well-known designers at home and abroad, and updates the fashion trend Museum according to the home textile design competition held every year. By visiting here, people can not only enjoy the comfortable overall home atmosphere brought by home textiles, but also capture the latest popular information of home textiles in the world.

The home textile culture museum introduced the famous embroidered fabrics in China, such as Shen embroidery, Suzhou embroidery, Hunan embroidery, Nanjing Yunjin, Nantong Langshan weaving and so on. The museum displays many works of Shen embroidery descendants, which are vivid and amazing. It also further sets off the background of the home textile industry. The overall development plan of Dieshiqiao market and the park is intuitively displayed in the form of sand table. The brand cultivation hall introduced the top ten home textile brands in the park, such as Mingchao, Meiluo and Oshima.

Since its opening, Dieshiqiao China Home Textile Museum has been open to the society all year round. It has received provincial and ministerial leaders and merchants at home and abroad for many times, introduced the development process of Dieshiqiao to the whole country and even the world, and promoted Dieshiqiao home textile industry.

Booth price
 

Exhibitor type	Standard booth	Bare ground (at least 36 square meters)
Domestic exhibitors	￥8800/9 square meters	￥900/m2
International exhibitors	$2800/9 sqm	$300/m2

Exhibition reward policy
 

rand exhibitors	Exhibition Awards	Supporting Services Awards
Ingenuity	RMB  ¥800	1. Official website online mall, video ranking free recommendation 2. Giving Award to Brand Exhibitors (20 only) 3. Present 1 edition for the advertisement of the exhibition catalogue  4. Recommended by the "Brand Exhibitor" column in the official website of the exhibition and the official public account
National patents	RMB  ¥800
Government awards	RMB  ¥800
Export qualifications	RMB  ¥800
Joint exhibition of enterprises	RMB 0.2 /click, and the maximum reward is not more than 2000 yuan

Application for exhibition

File download:

   2020 Dieshiqiao home textile exhibitor application form.pdf

From October 26 to 28, 2020, the third China Dieshiqiao Home Textile International Expo was held in Dieshiqiao home textile market, Jiangsu, China. In order to provide high-quality and comfortable supporting accommodation services to about 30000 merchants (exhibitors and purchasers) attending the conference, the conference openly solicits from the society, and looks forward to working with Hotels with rich operation and service experience to form a mutually beneficial strategic cooperation mode, so as to realize resource sharing and win-win market.

Cooperation mode: advertising resource exchange

 

Hotel resources:

1. Yilabao for promoting the exhibition is placed in the lobby of the hotel.

2. The exhibition brochure is placed at the front desk of the hotel for customers to read.

3. Use the shuttle bus to advertise the car body, which mainly includes the relevant information of Dieshiqiao exhibition.

4. The hotel's official website advertises the time, place and other information of Dieshiqiao home textile exhibition.

5. The cooperative house price provided should be lower than 30% of the published price of the third-party platform (such as Ctrip / flying pig).

 

Exhibitor resources:

1. Book rooms for exhibitors and purchasers in advance, and guide visitors to book and stay in the name of the exhibitor 15 days in advance. Otherwise, the house price is calculated at the market price.

2. The "hotel reservation" column of Dieshiqiao official website places hotel advertisements as a recommendation or designated cooperative hotel to enhance the popularity of the hotel.

3. The publicity materials of the hotel shall be printed by the exhibitor.

  Hotel cooperation agreement.pdf

 

Cooperation details：

Ms. Zhang/Evy

Mobile/wechat：18588532509

Email:service7@winbtb.com

When you arrive at Dieshiqiao international home textile city through the airport, railway station and passenger station, you can refer to the following routes:

Arrival at Dieshiqiao passenger station:

take a taxi:

Dieshiqiao passenger station - Dieshiqiao International Home Textile City, China, starting from 6 yuan

Haimen railway station arrival:

take a taxi:

Haimen railway station - Dieshiqiao International Home Textile City, China, starting from 32 yuan

Public transportation:

1. Haimen railway station - Haimen railway station bus station (take No. 116 Haimen road from Dieshiqiao electric mall) - Sanxing town bus station (transfer to No. 108 Haimen road from Dieshiqiao gate 16) - diegang highway intersection bus station - Dieshiqiao International Home Textile City, China

2. Haimen railway station - Haimen railway station bus station (take No. 128 Haimen road in the direction of the municipal administrative center) - Xijiao market bus station (transfer to No. 108 Haimen road in the direction of Dieshiqiao gate 16) - diegang highway intersection bus station - Dieshiqiao International Home Textile City, China

Arrival at Nantong Xingdong International Airport:

take a taxi:

Nantong Xingdong International Airport - Dieshiqiao International Home Textile City, China, starting from 60 yuan

Public transportation:

Nantong Xingdong International Airport - Xingdong Street office bus station (take bus 213 in the direction of Tongzhou passenger station) - Jinxin apartment bus station - Jinxin apartment bus station (transfer to bus 271 in the east of Chuangang town) - Jinhao luwenzhou intersection - China Dieshiqiao International Home Textile City

(the above fare is based on the prediction of economical online car Hailing lines and models, and the final fare is subject to the actual travel road conditions, time and vehicle platform settlement.)

Visit time:

October 26-28, 2020, 09:00-17:00

Visit process:

When the audience arrives at the scene, please apply for admission free of charge with the invitation letter of the audience and 3 business cards of your own industry. For temporary visitors, please register at the relevant counter according to the instructions and buy tickets before exchanging your visit card. When entering the site, please hang your pass on your chest and cooperate with the staff to check and scan.

1. Pre registered buyers before the exhibition (pre registered until October 24, 2020)

Log in to the official website of the website, click "Visit Application" for pre registration and submit personal information online; after successful registration, the visitors who receive the invitation letter from the organizing committee will fill in the visit registration form at the on-site filling place, and exchange the visit certificate at the audience window for free with the invitation letter, registration form and personal business card.

【 official website / telephone online visit pre registration 】→【 exchange for admission card with invitation letter and personal business card 】→【 accept staff scanning at the entrance of the exhibition hall 】→【 visit the museum 】

2. On site registered buyers (buyers who have not been pre registered online and have not received the invitation)

Visitors who have not made an appointment in advance can obtain a visit permit through the following process.

[show three personal business cards / fill in the visit registration form] → [staff review information] → [apply for admission card] → [visit]

Exhibition visitor registration form.pdf

Invitation to visit.pdf

Visit Application

VIP treatment for domestic buyers

1. Purchasers of domestic shopping malls and supermarkets are entitled to hotel accommodation with a value of no less than ¥ 400 per person for two nights.

2. Ordinary domestic purchasers are entitled to a cash subsidy of ¥ 200 per person for hotel accommodation.

VIP treatment for foreign buyers
Foreign purchasers are entitled to two nights of hotel accommodation with a value of no less than ¥ 600 per person.

    Jiangsu Haimen Dieshiqiao international home textile industry promotion.pdf

Trade show:

50 + well-known exhibitions in home textile industry at home and abroad, industry business associations and industry media for integrated marketing promotion;

Industry market:

Advertising and buyer invitation in the professional market related to 10 + industries at home and abroad;

Local media:

Local and provincial public media advertisements, advertising at airports such as Shanghai and Nantong, and live coverage of new media;

Data marketing:

More than one million affiliated enterprises and service institutions in the upstream and downstream industrial chain related to home textile carry out data marketing by theme from time to time;

Foreign social platforms and domestic new media:

More than 30 overseas social platforms such as Facebook, linkedIn, instagram, twitter, line and VK, as well as 30+ domestic new media platforms such as wechat, Weibo, Tiktok, Tiktok and Kwai;

Header portal:

Netease, surging, Tencent, Sina, Phoenix, first finance, today's headlines and other online media reports.

Advertising price:

Advertisement forms	Price: RMB	Size:MM	Supporting services
A: Main entrance opening hall B: Wall banner	28000RMB 10000RMB	A:Width 185* Height 260 B:Width 185* Height 260	1.Present 1 edition for the advertisement of the exhibition catalogue  2.Official website online mall, video ranking free recommendation 3.The conference formulates strategic cooperation unit awards
Airborne Balloon Advertisement	28000RMB	Width 600* Height 10000
10 000 single-sided advertising of gift bags	48000RMB	Width 330*Height 380

Advertising on official website

dvertisement forms	Price:RMB	Exclusive services
online merchants settled	680RMB/year	1.Professional online mall display recommendation 2.Separate website construction in Chinese and English marketing network 3.Promotion of over 20 overseas social platforms 4.Over 60 industry media recommendations 5.Over 30 industry exhibitions recommended throughout the year 6.Big data marketing promotion
online mall TOP10 recommendation	2800RMB/year
online banner ads (limited to two)	8800RMB/year

Gift bag advertisement:

Exhibition business contact:

Miss Zhang / evy

Mobile / wechat: 18588532509

Email: service7@winbtb.com

 

 

Exhibition documents：

Investment invitation of the third Dieshiqiao Home Textile International Expo.pdf

2020 Dieshiqiao home textile exhibitor application form.pdf

Exhibition visitor registration form.pdf

Invitation to visit.pdf

 Jiangsu Haimen Dieshiqiao international home textile industry promotion.pdf

Investment invitation and cooperation documents：
Hotel cooperation agreement.pdf

Professional website cooperation agreement.pdf

Professional Association Magazine cooperation agreement.pdf

Cooperation agreement for similar exhibitions.pdf

Media and channel advertising cooperation:

Miss Zhang / evy

Mobile / wechat: 18588532509

Email: service7@winbtb.com